The CELINE HOMME Skate Ad Campaign for Summer 2024 represents a fusion of luxury fashion with skate culture.
With CELINE HOMME’s summer 2024 ad campaign, creative director, Hedi Slimane, once again worked his magic. Both behind the camera and in styling he explored the aesthetics and youth culture of southern California skateboarding.
The shoot took place in Palm Springs with settings ranging from the beauty of a desert to the structured chaos of urban streets. Slimane conjured a languid and sultry atmosphere with images in vivid colors and stark black and white.
The collection incorporates heavy-duty denim and leather, punctuated by embellishments like studs and embroidery. Rugged materials are paired with luxurious detailing to reflect both streetwear and high fashion sensibilities, giving the models a sense of bold self-expression. A perfect mix of versatile items that can be worn both on and off the skateboard without sacrificing style.
A blend of traditional skatewear with high fashion, this capsule transmits a youthful, rebellious spirit, resonating with both the skateboarding community and fashion-forward individuals.
You can shop for CELINE HOMME here and here.
