Your Daily Denim Destination
One of the best things about summer?! Well, obviously besides sun, beach/pool, outdoors! Denim shorts – bring it on! And this summer 2025 there are absolutely no limits when it comes to style, fit, leg-length, clean, distressed…. Denim shorts are not just a seasonal basic anymore but a key fashion statement, with almost every denim […]
TOTEME is a Swedish brand founded on the principles of minimalism, long-standing style, and meticulous craftsmanship. The brand was founded in 2014 by Elin Kling and Karl Lindman. Sustainability is the main focus of the brand: “We are committed to establishing TOTEME as a brand that inspires customers and brands to make decisions that benefit, […]
AGOLDE partnered with The LYCRA Company to unveil LYCRA® EcoMade Fiber. This is an innovative stretch fiber derived from plant based materials like industrial corn. This groundbreaking partnership marks a pivotal moment for the denim industry. For the first time, AGOLDE’s Spring collection will feature a revolutionary combination of regeneratively grown cotton, Eco-Indigo dye, and LYCRA® EcoMade […]
45R is a Japanese brand renowned for its artisanal approach to denim, blending traditional craftsmanship with modern design. If you love “real” denim, if you are a convinced denimhead, then this is definitely a brand you should check out. The 45R core line includes men’s as well as women’s denim. Established in 1977, 45R emphasizes […]
Low-rise jeans are making a notable comeback this spring and summer, reimagined with modern silhouettes and styling. This resurgence blends early 2000s nostalgia with contemporary fashion sensibilities, offering a fresh take on a once-controversial trend. And bringing back the The Y2K era, a cultural phenomenon of the late 1990’s and early 2000’s. One of the other […]
If you’ve checked out our lookbooks and our denim trend previews, then one thing you’ll have noticed for sure. Its all about over- and uber-long jeans. Ever wonder about the why? Does it really make sense? Is it all about making a fashion statement? Or is it because you’re all about anti-fit. The feeling of […]
Got kids? Want them to be your mini-me’s? Well – here’s some good news! Rag & Bone is bringing its viral denim printing technique to children’s wear. Named the Mini Miramar, this is a unisex collection of jeans based on the same styles which have been popular for adults. Like, for instance the joggers and […]
E.L.V. DENIM is a pioneering British luxury brand dedicated to crafting timeless fashion pieces from 100% upcycled materials. And according to the brand, they are the only denim brand in the world using 100% upcycled materials. In other words, they are all about breathing a second life into garments destined for landfill, and transforming loss […]
Marques’Almeida’s Pre-Fall 2025 collection showcases a bold evolution of their signature denim aesthetic, blending grunge-inspired textures with elevated, couture-like elements. The designers, Marta Marques and Paulo Almeida, have infused this season’s offerings with a sense of grown-up elegance while retaining the brand’s rebellious spirit. For the pre-fall 2025 season the designers drew inspiration from historical […]
Dawson Denim is a British brand renowned for its meticulous craftsmanship and dedication to producing high-quality selvedge denim garments. Founded in 2012 by Kelly Dawson and Scott Ogden in Hove, England, the brand began with a single sewing machine and a roll of Japanese selvedge denim. Over the years, Dawson Denim has garnered a loyal […]