Your Daily Denim Destination
Men’s Spring/Summer 2026 Fashion Week kicked off with Pitti Uomo in Florence. And is right now happening in Paris (June 24 – 29, 2025). The events include 70 participating houses, featuring 40 runway shows and 30 presentations. We’ve been watching many shows, always looking out for what’s new in denim (of course!). What will we be […]
Samurai Jeans is a legendary Japanese denim brand renowned for its high-quality construction, heavyweight selvedge fabrics, and obsessive attention to detail. Founded in Osaka in 1997 by Toru Nogami, Samurai is one of the “Osaka Five” – a group of brands that sparked Japan’s raw denim movement in the late ’90s and early 2000s. Core […]
Levi’s® and Nike have joined forces once again for their most anticipated collection. And this time it’s about merging the rich denim heritage of Levi’s® with Nike’s legendary Air Max 95 silhouette. At the center of the new collection are three iterations of the legendary Nike Air Max 95 in White/Ecru, Black, and Denim that give a nod to […]
Last year we have featured Adriano Goldschmied partnering with Pioneer Denim to co‑create capsule collections under Daily Blue by AG + Pioneer Denim. You can read more here. The focus of this collaboration is future-minded denim featuring sustainable yarns, low-impact dyes, advanced washes and finishing sourced from technologies by Tonello, Jeanologia, Officina39, Soko, Bluesign, ZDHC, […]
INDIGOFERA is Swedish denim brand celebrated for its craft, unique fabrics, and vintage-inspired fits. Founded in 2009 by Mats Andersson and Johan Söderlund in Sweden, Indigofera is dedicated to “PRIMA*-quality materials” with a focus on fabric development and craftsmanship. {*Prima is the Swedish word meaning quality} “Every choice in every detail that we construct, is […]
Lila Moss is the face of GapStudio’s Summer 2025 drop, styled by Zac Posen, Gap’s EVP & Creative Director since February 2024. The campaign features her in retro‑inspired “Denim It‑dress,” draped baggy jeans, a romper, crop shirts, voile dresses, and the signature “Gaptan” shirtdress. The collection celebrates “draped denim”, a liquid‑soft, sun‑faded wash with raw edges and […]
PAIGE is a premium Los Angeles–based brand launched in 2004 by former fit model Paige Adams‑Geller. The company is built around her passion for precision fit and quality craftsmanship. PAIGE became especially known for their Transcend™ denim – a soft, lightweight, stretchy blend (cotton, rayon, polyester, Spandex). Transcend denim gives us the trendy vintage-look without having […]
Let us introduce you to to Doublewood Denim, a heritage-rich raw selvedge brand with thoughtful design and real artisan quality. Founded in San Francisco in 2011 by Jade Lam, Jeffrey Lee, and Robin Chan, named “Doublewood” after combining Chinese characters in their names. Designed in SF and produced in a 30-year-old family-run workshop in Zhongshan, […]
First thing that came to my mind when learning about FRAME’s collaboration with world known art House of Sotheby was: What the hell do these two have in common? Or like, why would I want to spend like almost $300 for a pair of Pajama Pants (top not included!)? 879ujoFRAME and Sotheby’s have launched a […]
This past March we featured the awesome collaboration of PacSun x Selena Gomes x Rare DNM. And the newest edition is happening right now. Pacsun is continuing its impactful and creative partnership with the Rare Impact Fund, with its curated summer iteration of the Rare DNM Edit for men and women, which launched today. Designed for summer style […]