Introducing @Denimology: Abrand Jeans

We are excited to introduce Abrand Jeans, a brand made and “bred” in Australia. Abrand Jeans, is the jeans brand of generation next. The ethos behind the brand name is that it is a brand of the people. No frills, no unnecessary bullshit. A brand made cool by the people that wear it. We create quality […]

Continue Reading

Goldschmied Relaunches House of Gold

And here are some great news for all denim lovers: Denim icon, Adriano Goldschmied is baaaaack! Adriano Goldschmied, known as the “Godfather of Denim,” has relaunched his company, House of Gold with new partner Filippo Donati. Together they struck an agreement with Rajby Textiles Private Limited to be thePakistan denim mill’s U.S. sales agency. House […]

Continue Reading

Introducing: Egonlab S/S 2023 Denim Looks

“FASHION SHOULD BE A FORM OF ESCAPISM AND NOT A FORM OF IMPRISONMEN” “We see ourselves as visual artist” Egonlab is an emerging French brand inspired by artistic movements which have greatly influenced modern society. Their culture is the juxtaposition between the masculine and the feminine, modernity and historical know-how, romance and rebellion, sustainability and […]

Continue Reading