Your Daily Denim Destination
Levi’s latest launch is like a bespoke denim dream for denim lovers, the Made in Japan collection. Featuring amazing color patches, artful embroidery techniques, and fresh finishes, this collection offers a modern take on beautiful Japanese fabrics that have become some of the most coveted fabrics in the world. After denim manufacturing made its way […]
Yep – at least, based on many denim previews we’ve assisted in the past months. Now, the question is not – are hi-rise jeans for him a thing, The real question is, are you going to extremes to jump on that wagon? And while we’re at it – have you guys considered what we women […]
Spring is almost upon us – amazing how time flies! Looking back, we feel that the previews of the new 2024 collections we’ve featured were posted just years ago! But no, it was only a couple of months ago and right now, finally, we can see some of the new denims already arriving in stores […]
For their spring and summer 2024 BLANKNYC continues to keep it clean, simple, and true to their core. New York based brand, BLANKNYC, has always been about offering the latest trends in denim as well as in their lifestyle collections. Besides their jeans collections, they have become well loved for their amazing jackets – vegan […]
Before we start talking about Marques’ Almeidas fall 2024 collection itself – we are so impressed with the diversity of the models in their runway show. For the fall/winter 2024 season Marta Marques and Paulo Almeida examined the passing of time and the idea of growing up. The result was them casting models featured in […]
Calvin Klein’s ad campaign “affair” with Jungkook which started last year, continues with the brand’s spring 2024 edition. Jungkook’s Calvin Klein Jeans spring 2024 campaign was shot by Mert Alas and styled by Emmanuelle Alt. Above you can see the campaign video shot. The black and white imagery, true to the American lifestyle brand’s ’90s […]
In the last few years we’ve noticed that Western style denim was “pushing” consistently – present in almost every preview we attended. And the coming spring and summer seasons are going to be pretty much all about Western styles. Fashion model, Bella Hadid, is one of the celebrities clearly on top of the western trend. […]
FOREVER LA, FOREVER MANKIND Forever LA, Forever Mankind is a love letter to the vibrant and diverse city of Los Angeles, the birthplace of the brand, nearly two decades ago. Honoring the city’s unique culture and distinctive point of views, the campaign sets out to showcase the uniquecosmopolis and attitude of the city’s creative inhabitants […]
True Religion and American rapper, style icon, and Grammy nominee, Saweetie, teamed up for the brand’s spring 2024 ad campaign, Titled ‘Go There’, he campaign showcases Saweetie wearing True Religion’s women’s collection, set against a backdrop of exotic locations. In the campaign video, Saweetie navigates through a series of theatrical sets in a single continuous take, […]
NEVER ENDING SIN Nok Nok released its fall/winter 2024 collection, named “never Ending Sin”, inspired by the dark and turbulent times we are going through,… the energy crisis, war in Gaza and war in Ukraine is setting the tone for a kind of grey and uneasy mood. Blending tones of greys & blacks with touches […]