Your Daily Denim Destination
PacSun is thrilled to announce the continuation of its partnership with Selena Gomez’s Rare Impact Fund with the launch of the Spring ‘25 RARE DNM Edit collections for both men and women. The second iteration of the collaboration brings fresh silhouettes, fun embellishments, and an ongoing commitment to giving back. 10% of sales from each purchase of the […]
Parker Posey is the latest star in Gap’s Spring 2025 campaign, highlighting her dance and style. On the heels of her starring turn as the Benzo-downing Southern mom of three in the TV series “The White Lotus”, Parker Posey now fronts a new campaign for Gap. The campaign emphasizes comfort and iconic essentials, reflecting Posey’s vibrant personality […]
Australian brand, Rolla’s Jeans unveiled their Spring 2025 ad campaign featuring Danish supermodel and photographer, Helena Christensen. Rolla’s collaboration with iconic ’90s supermodel Helena Christensen is a natural fit. As a member of ‘The Magnificent Seven’ alongside Naomi Campbell, Linda Evangelista, Elle Macpherson, Christy Turlington, Cindy Crawford, and Claudia Schiffer, Christensen stands as an original […]
What we like about this collaboration is that the two brands have joined force to help prevent textile waste. Oh, besides denim being involved, of course! Contemporary Cornish clothing brand, Seasalt, and Beyond Retro have joined forces to create a limited-edition capsule collection. Each one-of-a-kind piece was crafted using repurposed denim. Since the start of […]
Yes! Leopard print jeans are definitely having a moment in 2025. They’ve been spotted across both high fashion and streetwear, making a bold statement. And, besides, the return of the 90s and Y2K grunge, punk, and maximalist aesthetics has fueled the demand for statement denim. It’s also about sometimes we just feel like standing out […]
Levi’s® and Beyoncé continue their collaborative journey with the launch of “Chapter 2: Pool Hall” in the REIIMAGINE campaign. This chapter reinterprets iconic denim moments, blending Levi’s® heritage with Beyoncé’s artistic vision. In the “Pool Hall” campaign, Beyoncé dons a striking denim-on-denim ensemble, featuring a cropped jacket and high-waisted jeans adorned with crystal embellishments. The […]
There’s something for every taste in Wrangler’s newest collaboration! Wrangler® and Texas-based Whataburger are serving up a sizzling new apparel collaboration just in time for the Texas rodeo season. This collaboration blends Wrangler’s classic American style and Whataburger’s timeless appeal, creating a fresh collection to capture the hearts of fashion and food enthusiasts. The partnership between Wrangler and […]
If there’s one thing to be said about the current men’s fashion in denim – it’s uber! Uber- and oversized, and destructed, and baggy… well, anything anti-fit. So then what if you’re not a guy who goes by fashion trends, but love your regular fit, or slim of even slightly relaxed jeans?! We hear you. […]
COS REMADE is a denim capsule collection crafted from 20% recycled cotton sourced from pre-owned COS pieces. The COS Restore initiative allows gently used COS pieces to be meticulously cleaned and repaired. Ready to be re-sold and loved for years to come. This capsule reflects COS’s circular fashion ethos and offers super trendy eco-conscious options for any denim lover. COS REMADE was […]
The mix of art and fashion has always been a very exciting subject for us. And Guillermo Andrade’s streetwear label, 424, gives us exactly that. Demonstrating an instinctive approach to design, Andrade has continuously imbued elements of contemporary art within his nonchalant Los Angeles aesthetic to deliver a range of easy-to-wear fashion staples. Personally designed […]