SOKO – A New Level Of Comfort

soko

What actually does make a pair of vintage jeans look so amazingly great? The perfect authentic worn-in wash, absolutely no question. Kind of impossible to achieve factory-wise, right? We’ve all been there, seen it. No matter what, if it’s not really vintage, no matter how hard you try, it just never “really is”! Well, now […]

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Adriano Goldschmied x Daily Blue Collection

Adriano Goldschmied, denim icon, actually – better still – the godfather of our century’s denim, doesn’t stop. Ever. After having had a hand in creating many brands like – of course – AG Jeans*, Citizens of Humanity, AGOLDE, just to mention a few, he’s back with yet another denim adventure. And while we’re at it. […]

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Goldschmied Relaunches House of Gold

And here are some great news for all denim lovers: Denim icon, Adriano Goldschmied is baaaaack! Adriano Goldschmied, known as the “Godfather of Denim,” has relaunched his company, House of Gold with new partner Filippo Donati. Together they struck an agreement with Rajby Textiles Private Limited to be thePakistan denim mill’s U.S. sales agency. House […]

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And Here Goes Adriano Again! A New👖Collab Coming Soon!

Finally, after a long period of absence because of COVID and after effects, denim icon, Adriano Goldschmied, is back and it’s good! Not to mention, sustainable and environmentally conscious, as we have come to expect from denim guru Adriano:-) Italian retail chain, OVS, has entered a long-term partnership with denim veteran, Adriano Goldschmied. The partnership […]

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