PacSun teamed with Pinterest for a series of experiences that support the launch of the “Better in Baggy” fall 2024 ad campaign focused on baggy denim. Oh and btw, didn’t we mention in our feature yesterday?!? Baggy jeans are really a thing… The “Better in Baggy” campaign celebrates the return of baggy denim, focusing on […]
Charli XCX x Billie Eilish – Music & Denim
Charli xcx’s Brat summer is continuing full-steam ahead – and now Billie Eilish is on board. And there’s baggy denim included!
Forever Lee! Forever 21 x Lee BTS Collaboration
Forever 21 is kicking off this year’s back-to-school season with a nod to nostalgia, unveiling a collaboration with the iconic denim brand Lee®. Inspired by the soulful Americana of the ‘70s and Lee’s iconic Rider™ Jacket, the limited-edition collection introduces a range of trendy pieces celebrating retro denim classics. The Forever 21 x Lee Collection is centered around the denim, which delved into Lee’s rich heritage, […]
Wrangler x Beyond Retro – Celebrate Vintage!
After a successful first launch in 2022, Wrangler® yesterday announced the launch of the second installment of Wrangler Reborn™ . Which is the brand’s latest collection to celebrate the upcycling of denim. The newest Wrangler Reborn™ sees the brand collaborate with BVH Services’ brand Beyond Retro, for the first time. BVH are one of the largest vintage retailers across Europe. Producing on-trend […]
True Religion x Chief Keef – Fashion x Music
The collaboration between True Religion and Chief Keef is a notable fusion of fashion and music.
Ksubi x Patty Mills – We💙Denim x Sports Collabs
Ksubi and NBA champion and Olympic medalist, Patrick ‘Patty’ Mills, have teamed up. And the results are an interesting mix capsule of denim and sports.
G-Star Walter x Van Beirendonck – Colorful!
G-Star RAW and Walter Van Beirendonck have teamed up for an innovative capsule collection titled “Denim with Balls”.
Lucky Brand x Grateful Dead – Classic Rock
Lucky Brand and classic rock band, Grateful Dead, teamed up. And the result is a feast for all denim and classic rock music lovers!
Paul Smith – A New Collab With Lee And More
Paul Smith has a super cool collab with iconic denim brand, Lee, coming up. But before we go there, here’s some news about the brand’s re-appearance. To present his spring 2025 collection, Paul Smith chose Pitti Uomo in Florence to mark his return after 31 years. This collection drew heavy inspiration from the bohemian spirit […]
A.P.C. x Katie Holmes – A Perfect Match!
We’ve always admired and are huge fans of Katie Holmes’ denim styles. And hooking up with A.P.C. seems to be a logical choice for both, Katie and the brand. Like we said – a perfect match! Just to remind you, when boyfriend jeans first became a thing – Current Elliott, remember? Well, Holmes was one […]