Your Daily Denim Destination
Jun Takahashi’s UNDERCOVER embodies the quintessence of Japanese cool, channeling raw-edged rebellion and dramatic high-concept elegance. We’re talking about Japanese streetwear brand that has garnered strong acclaim among streetwear enthusiasts worldwide. With a distinctive style influenced by street culture, punk, and Japanese aesthetics, Undercover has gained a dedicated following. And , as known by most sneaker […]
Levi’s is lowering their environmental footprint with sustainably-sourced clothing through WellThread designs. Out now, Levi’s WellThread Spring/Summer 2024 capsule continues to showcase the brand’s commitment to sustainable fashion. Featuring plant-based pixelated botanical prints and soft-touch sueded ecru denim, all pieces in the collection are made using 100% transitional cotton. Women’s highlights include the Orchard Soft-Structured Trousers […]
HIM/HE EDITION As promised in our women’s feature about ripped jeans, here’s for you, guys! Ripped Jeans always add a certain edge to any outfit, and we mean ANY outfit. One of the coolest looks, for instance, is pairing destructed jeans with a button down dress shirt and a tuxedo jacket. And you can bring […]
Adriano Goldschmied, denim icon, actually – better still – the godfather of our century’s denim, doesn’t stop. Ever. After having had a hand in creating many brands like – of course – AG Jeans*, Citizens of Humanity, AGOLDE, just to mention a few, he’s back with yet another denim adventure. And while we’re at it. […]
Continuing their collaborative venture, Palace Skateboards and Evisu reunite for the Spring/Summer 2024 season, unveiling their fourth exclusive capsule collection. The latest collection presents a diverse range of apparel and collectibles, featuring Evisu’s iconic denim pieces such as trucker jackets, five-pocket jeans, and jorts, alongside zip-up hoodies, t-shirts, cardigans, dice sets, and caps. Design highlights include […]
HER/SHE EDITION After long winter months of “too cold for ripped” – finally spring is back. And bringing back one of the most popular denim trends of the last decades. The ripped, destructed, and destroyed denims. Spring and summer – the time to show off some skin again – and we are totally on it! […]
What’s the first color that comes to our mind when thinking about spring? No doubt here – it’s definitely yellow! After the long winter months in blacks and dark blues we are craving light and bright colors. And Carve Designs delivers. The color of this season is without a doubt, butter yellow! If you’re looking […]
Pepe Jeans London presents ‘TAKE ME SOMEWHERE’ – a campaign inspired by the feeling of Wanderlust. Born on the bustling streets of London in 1973, the British brand has always been characterized by an eclectic urban spirit and openness to discovering the wider world. This campaign is an adventure that will quench your Wanderlust in […]
After having tapped Gisele Bündchen, Frame is now announcing Amelia Gray as their ambassador in their latest ad campaign. Coming hot off the heels of its latest campaign with Bündchen, Frame has turned to American model and TV personality Amelia Gray as its latest face for S/S24. Here you can see Amelia posing completely naked clutching a pair […]
Denim Unscripted : Celebrating Imperfect Beauty In a world that often holds perfection on a pedestal, we’re here to flip the script! Our theme is a tribute to the extraordinary YOU, just the way you are. We’re reshaping the very definition of ‘perfection.’ Welcome to a denim exhibition that proudly declares, ‘Denim is for everyone.’ […]