Good American x Cindy Crawford – Forever Young!

cindy crawford

Supermodel, Cindy Crawford, is the new face of Good American, a size inclusive denim brand owned by Khloe Kardashian. Photographed by Cass Bird, the new campaign sees Crawford in a selection of Good American’s signature denim silhouettes worn with the brand’s button-downs, curve-enhancing bodysuits, and leather pieces. Crawford, a truly ageless beauty, spilled the beans […]

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G-Star x Rhys McClenaghan – Denim x Sports!

g-star

G-Star collaborated with Irish Olympic gymnast, Rhys McClenaghan, for their fall 2024 ad campaign. This partnership highlights G-Star’s commitment to pushing boundaries by combining high-performance athleticism with innovative denim design. McClenaghan, known for his exceptional skills on the pommel horse, is featured performing his signature moves while wearing G-Star’s latest denim innovations. The campaign introduces […]

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Sasson x Johnny Was – A New Era Comeback!

sasson

The Sasson x Johnny Was collaboration, set to launch this week, merges the iconic heritage of Sasson Jeans with Johnny Was’s bohemian style. The campaign, starring supermodel Lily Aldridge, celebrates the return of Sasson, reimagined for a new generation with a blend of nostalgia and modern fashion. The first drop will include eight denim styles, […]

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Wrangler Bespoke – For Women By Women

Wrangler

 Wrangler®, today launched Bespoke, a new collection of jeans developed by women for women. Created by an all-female design team with a campaign fronted by female Wrangler employees, Wrangler Bespoke introduces a new era in women’s denim design. The collection marks Wrangler’s most ambitious women’s line to date, inspired by in-depth research to address the challenges of finding the perfect […]

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Levi’s(R) x JJJJound  – Second Collaboration

collaboration

Levi’s(R) & JJJJound will launch there second collaborative capsule, following the success of their first joint collection, This season, focus shifts to a dark washed denim palette, presenting a ten-piece range of apparel and accessories that seamlessly blends timeless Levi’s® denim craftsmanship with JJJJound’s minimalistic design philosophy.   Starting off the collection is the 501® ’93 Jeans, made from […]

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Levi’s® x Kiko Kostadinov – A New Collaboration

Levi's

Levi’s® and Kiko Kostadinov partnered on their first collaborative project encompassing both men’s- and womenswear. Each capsule collection premiered as an integrated component of Kiko’s mainline runway shows during Paris Fashion Week earlier this year in January 2024 and March 2024, respectively. On the Menswear side, Kiko Kostadinov reinterpreted Levi’s® Engineered Jeans™ archival features from the 1990s, […]

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GAP Says Let’s Do It Like The Kids – Dance !

Gap

Fair enough. Let’s do it like the kids – dance! Remember Gap’s cutest ad campaign for their kid’s BTS campaign? So, the Gap dancing continues, and this time it’s about us (adults?!):-) The brand just launched their fall ‘Get Loose’ campaign starring Troye Sivan and dance group, CDK Company. Directed and choreographed by Sergio Reis. Set […]

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Michael Kors – Fall/Winter Ad Campaign

Michael kors

The Michael Kors Fall/Winter 2024 ad campaign, part of his collection titled “Timeless,” was showcased at the former Barneys New York flagship store. Michael Kors took a trip to Los Angeles for his Fall 2024 campaign, with a super cool crew in tow. Olivia Palermo, Lenny Kragba, Mathilda Gvarliani, Ilias Loopmans, Ali Dansky, and Diane Chiu. […]

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Polo Ralph Lauren x Naiomi Glasses Collab

naiomi glasses

Ralph Lauren’s latest collaboration with Naiomi Glasses, a seventh-generation Diné (Navajo) weaver, is part of their Artist-in-Residence program and has garnered significant attention. The third drop of this collaboration, expected in August 2024, continues to showcase the intricate and culturally rich designs that reflect Navajo weaving traditions. This collection, named “Denim Dream,” is a tribute […]

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Wrangler – The Collegiate Collection Returns

denim

Wrangler’s Collegiate Collection returns for another season offering gameday apparel essentials for students, alumni and fans to show their school pride.  Wrangler’s third installment of Collegiate Collection delivers undefeated gameday gear. It’s all about providing quality, comfort and style from the tailgate to the stadium all season long. During this monumental time for college football, Wrangler […]

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