Big John – For Selvedge Denim Lovers!

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Big John is a pioneering Japanese denim brand established in the 1940s in Kurashiki, Okayama Prefecture. Originally known as Maruo Hifuku, the company began as a sewing business and evolved into Japan’s first domestic jeans manufacturer. In 1965, Big John produced the country’s first jeans using imported American denim, and by 1973, they introduced the […]

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Levi’s S/S 2024 Made In Japan Capsule

Levi’s latest launch is like a bespoke denim dream for denim lovers, the Made in Japan collection. Featuring amazing color patches, artful embroidery techniques, and fresh finishes, this collection offers a modern take on beautiful Japanese fabrics that have become some of the most coveted fabrics in the world. After denim manufacturing made its way […]

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A.P.C. Fall 2023 Trending Denim Looks

Created by Jean Touitou in 1987, A.P.C. is a French clothing brand, authentic and accessible by way of its style, prices and philosophy. While A.P.C. first gained renown for its classic jeans in raw denim, the brand now offers a complete collection of men’s and women’s clothing and accessories that embodies a simple, casual elegance. […]

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