Own it live it be it: Diesel for every moment and every situation. Disrupted pieces have next-day energy after the best party ever, never any regrets. Twisting and wrapping is intentionally wrong, impossible to put right; denim is baked with permanent creases; fabric treatments make pieces look like they’ve been picked off the floor. The […]
KSENIASCHNAIDER – Fall/Winter 2026
KSENIASCHNAIDER presented their F/W2026 collection “Denim Workshop” at London Fashion Week. Conceived as a study of denim beyond the fabric itself, Denim Workshop explores denim as construction, illusion and system. This season, the material exists in multiple states: knitted, printed, quilted, reconstructed and displace. F/W2026 marks a refined direction for the brand while preserving its […]
7 For All Mankind – Fall 2026 Lookbook
The 7 For All Mankind Fall 2026 collection marked a major reset for the brand. And is also its first-ever runway show which took place during the New York Fashion Week under the brand’s new creative director, Nicola Brognano. Oh yeah Y2K – hello and welcome back micro mini skirt and skinny jeans! This was […]
Wrangler x Lainey Wilson Summer 2026 Collection
For Wrangler. building on the momentum of this spring’s launch, Summer 2026 is a natural evolution in design and attitude. Inspired by the pulse of summer festivals and life on the road, the collection fuses vintage Western glam with a bold, modern edge. Think signature bell bottoms kissed with flame decals, sleek sleeveless denim tops […]
Coach Spring 2026 – Destructed Neutrals
The Coach Spring 2026 collection featured oversized jeans and workwear pieces made from repurposed denim, grounding the show with a rugged, lived-in feel that balanced Coach’s mix of polish and city grit. Creative director, Stuart Vevers, framed the collection as a blend of urban grit and refined polish with denim as one of the anchors […]
Stella McCartney – Spring 2026 Lookbook
Stella McCartney doesn’t treat denim simply as a fabric. In fact, she elevates her denim with technology and sustainability at the core. Stella McCartney has long been a leader in ethical luxury, and Spring 2026 was no exception: PURE.TECH Denim: McCartney introduced denim woven with air-purifying technology which actively absorbs and neutralizes pollutants like CO₂ […]
Pacsun – Spring 2026 Ad Campaign
Pacsun released its newest men’s and women’s spring campaign for 2026. Shot in sun-soaked locations across Brazil, the campaign highlights an all-local cast of youth models, capturing the country’s vibrancy and beauty with Pacsun’s latest styles. The setting serves as a cultural reference point, reflecting the global influences shaping how young consumers dress, travel, and […]
R13 – Pre-Fall 2026 Lookbook
Chris Leba’s R13 Pre-Fall 2026 collection is about grunge heritage reinterpreted with “pajama tailoring” ease. This collection keeps R13’s downtown New York edge but softens the aesthetic with comfort-driven silhouettes and a tailored feel, creating a hybrid of grunge and refined ease rather than pure streetwear distortion. A good example are sweatpants created with denim […]
Nili Lotan – Spring 2026 Lookbook
Nili Lotan’s Spring 2026 ready-to-wear collection brings her signature polished nonchalance to everyday dressing . And denim plays a key role in that narrative. The Spring season is defined by workwear and utility influences mixed with classic silhouettes, creating an effortlessly cool wardrobe where denim sits at the center of casual style. Denim in the […]
KSENIASCHNAIDER Pre-Spring 2026 Lookbook
For Pre-Spring 2026, KSENIASCHNAIDER blends rural nostalgia with urban irony. Shot among gardens and coastal landscapes, the collection carries a soft, summery mood infused with the brand’s signature wit. This transitional collection is built around denim which is the core of KSENIASCHNAIDER’s identity. Embroidered jeans, hemp dresses and shirts, and soft knitwear come together to […]