Your Daily Denim Destination
Fall 2026 is giving the denim jacket a refresh. For example, nipped-in waists, dark indigo washes, oversized utility shapes, and cropped lengths. Two especially relevant directions are the more feminine, shaped trucker jacket and the longer, workwear-inspired denim barn coat. Below, check out the fall look from AREA: a denim jacket with a trucker-style front, […]
After having watched endless previews of Resort and Spring 2027 there’s a total juxtaposition keeping us on high alert. It seems like the “industry” is desperately trying to push the comeback of the skinny jeans. Skinny and slim-cut denim are making their strongest comeback since the late 2010s, led by designers rather than mass retail. […]
Red denim is one of the breakout denim trends of Summer 2026, especially in Europe and among fashion editors tracking runway-to-street adoption. The color red has moved beyond a simple “pop of red” accessory into full denim statements: jeans, denim skirts, and denim in general. And if you check out our lookbooks for the coming […]
The other day, I was out with a friend who’s an ex-model and definitely in the very tall category. And of course, extremely long legs! And she was wearing a pair of jeans that actually covered her ankles. And when I mentioned that fact to her, she told me about the difficulties she has had […]
The collaboration transforms 20,000 pairs of post-consumer jeans into high-quality feedstock, demonstrating a scalable, closed-loop solution for premium denim. RE&UP Recycling Technologies is accelerating the shift toward a closed-loop textile economy through a strategic collaboration with Madewell and global fabric manufacturer ISKO. By transforming approximately 20,000 pairs of post-consumer jeans into high-quality recycled feedstock for […]
With spring season being in full swing now, it’s time to think once again about our denim wardrobe refresh. So it’s always helpful to have some guidelines about what will be trending and where to buy. And that’s where your Denimology team comes in! There are three key denim trends defining Spring 2026 – pulled […]
The collaboration between Madewell and Benjamin Talley Smith is a limited-edition denim capsule and it’s one of the most craft-focused denim projects the brand has done. Talley is known in the industry as the “denim whisperer”. He is totally obsessed with fit, wash, and the construction of his denims. “Over 20 people touch the jeans- […]
Ecru (natural, unbleached off-white denim) isn’t seasonal. Actually, it’s one of the most versatile pieces you can own. Ecru denim isn’t “seasonal white”, it’s a 365-day neutral. Styled with the right textures and colors, it works in winter layers, summer heat, and every month in between. Here’s why you can wear it right now and […]
Men’s bootcut jeans are absolutely trending in a big way. Here’s a breakdown of the “why” and also some great pick-options you can buy right now. Calvin Klein S/S 2026 According to fashionistas this revival has been building up for quite a few seasons, rather than being an “overnight” RN fashion fad. And there is […]
Hello ladies – time again to talk about one of the most sought after denim must-have during these hot summer days – and nights, of course! Denim dresses are a summer staple that offer the perfect blend of ease, structure, and style. Whether you’re going for casual, polished, or playful, there’s a silhouette for every […]