Your Daily Denim Destination
Inspired by the laid-back lifestyle of Southern California’s coast and its ’90s roots, Mavi’s SS24 collection channels retro-era design and features earth-friendlier fabrics. The campaign reflects LA’s natural beauty and laidback lifestyle, with enduring denim styles and effortless but elevated essentials. The brand continues to move towards their goal of having 100% sustainably produced denim […]
And before you ask, yes, we ladies love to see you guys in skinny jeans! We are totally aware that for most part you prefer a more relaxed and easy fit. But, hey, how about giving us a bit of an eye-candy? At least, once in a while, like when you’re out on a special […]
This past week Mavi announced its collaboration with TENCEL™ brand using TENCEL™ lyocell fibers with REFIBRA™ technology in its FW23 Recycled Blue collection. The collaboration is a capsule of women’s premium denim pieces that combine breathability, durability, and comfort, all the while propelling the brand towards a cleaner and greener future. This initiative supports Mavi’s goal of having 100% sustainable denim by […]
Sustainable denim brand, Mavi, is welcoming in the new season with the launch of their FW23 campaign. Shot by photographer Lauren Loncar, the Mavi FW23 campaign and lookbook were shot at Hunns House in Stanfordville, NY, and feature models Jessica Storther (@jessicaannstrother), Adrianna Bach (@adriannabach), and Laurence Coke (@laurencecoke). For FW23, Mavi continues to move […]
So here’s the thing. We have been talking about size-inclusive, plus sizes, curvy, and many more denim styles for the ladies. And it’s about time we dedicate some of our features to you guys as well. Especially the over 6 feet tall ones. Having personally experienced the plight of finding jeans with long inseams twice […]
We know how frustrating it can be for the taller ladies out there to find jeans that are long enough. Especially when it comes to styles like bootcuts or straight-legs. Certain styles just don’t look good if they are too short/ And then you always end up with jeans that look either cropped or ankle-length, […]
Mavi invited Denimology for the fall/winter 2023 preview in their showroom in NYC. Once again they showed their increasing environmental consciousness including super interesting new ways to keep our earth clean. Below you can find a summary of their proposals for the fall/winter 2023 collections: Mavi’s pursuit for a better and greener future continues as […]