Top Trend For You Guys RN – Bootcut Jeans

denim

Men’s bootcut jeans are absolutely trending in a big way. Here’s a breakdown of the “why” and also some great pick-options you can buy right now. Calvin Klein S/S 2026 According to fashionistas this revival has been building up for quite a few seasons, rather than being an “overnight” RN fashion fad. And there is […]

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PAIGE – Fall/Winter 2025 Men’s Lookbook

Just in time for the up-coming festivities and parties, PAIGE launched their Fall 2025 men’s collection: Lived-In Luxury. In this collection every detail, every wash, and every stitch tells a story. Rooted in timeless minimalism, material-first craftsmanship, and intentional styling, this collection is a celebration of lived-in luxury. Every piece is designed to last and […]

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PacSun – Rare DNM Edit Holiday Collection

charity

Pacsun is marking its second year of partnership with the Rare Impact Fund, launching their Holiday collection today, November 1st. You can read more about the Rare DNM collections here. The collection includes all new men’s and women’s pieces just in time for the holiday season. In line with Pacsun’s mission to inspire and uplift […]

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KSENIASCHNAIDER x Lee Cooper Collab is LIVE!

collaboration

The KSENIASCHNAIDER x Lee Cooper collaboration merges British denim heritage with the avant-garde, upcycled aesthetic of the Ukrainian label. Founded in London in 1908, Lee Cooper began its story with workwear. Its focus on quality, durability, and functionality defined the brand’s identity as the original British denim label. These same principles resonate with KSENIASCHNAIDER’s philosophy: […]

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Civilianaire – Denim Made In America

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Civilianaire was founded by Gene Montesano and Barry Perlman, both veteran denim‐industry figures. They previously co‐founded Lucky Brand. Civilianaire is all about American manufacturing – all production is made in Vernon, California. Also notable is the brand’s use of premium fabrics like Japanese selvedge denim for most of their collections. After 24 years Montesano and […]

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Tommy Jeans – Fall 2025 Is NYC Denim!

ad campaign

Tommy Jeans returns to New York for Fall 2025, capturing the city’s pulse with denim, individuality, and a fresh cast. Visuals show street-style scenes in NYC: subway stations, yellow cabs, city sidewalks – merging everyday urban life with denim styling. The campaign was shot in New York City, positioning the city not just as a […]

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Denim Trends 2026 – Overview

spring 2026

In the past view months we have featured many denim collections shown in London. Paris, and Milan. The resons why we are doing this is so that you guys out there get the general idea of what trends to expect in the coming months. This is always a very good help especially when it comes […]

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Levi’s Fall 2025 Capsule – Twisted Denim

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Committed to honoring its heritage while embracing contemporary design, Levi’s® continues to push the boundaries of denim innovation. For the Fall/Winter 2025 Collection, the new Twisted Denim capsule builds on the brand’s unparalleled history of delivering denim fits at the forefront of trends. Actually, this capsule revives a style originally introduced in 1999: jeans with asymmetrically twisted […]

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Built Like Lee – Fall 2025 Ad Campaign

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Lee launched a global equity campaign called “Built Like Lee” for this Fall 2025. The campaign style is digital-first, crossing TV/out-of-home/digital/social, a 30 second long ad spot – see below: As you can see, a recurring visual motif is the Lee button itself – used as a visual cue connecting generations. The campaign is meant […]

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