Your Daily Denim Destination
True Religion is bringing the holiday season to life with “THE GIFT WORTH GOING ALL IN FOR.” A bold, cinematic campaign starring three music powerhouses: Latto, Metro Boomin, and Summer Walker. Uniting three of music’s most distinctive forces, the campaign unfolds in a glamorous Diamond District-inspired world of gold, diamonds and ice, where the most coveted […]
This holiday season, Levi’s® believes warmth is more than a feeling. It’s a way of showing up. With “Let’s Get Fuzzy,” the brand’s Holiday 2026 campaign, Levi’s® celebrates the textures, layers and connections that define the season, placing sweaters at the center of a holiday wardrobe built for both self-expression and togetherness. Bringing the campaign […]
John Elliott’s Spring 2027 collection puts the emphasis on fabric innovation rather than dramatic silhouette changes. The standout denim development is an experimental ice-dye treatment that gives jeans an organic, blurred, almost watercolor-like appearance. Denim Highlights Faded blue distressed denim Relaxed, straight-leg jeans with knee destruction and a naturally worn-in finish. Dark indigo double denim […]
Denim was one of the standout materials in JUUN.J’s FW26 “NEWSTALGIA” collection. Rather than treating it as casualwear, creative director Jung Wook-jun, pushed denim toward dramatic, formal, architectural dressing. Think Canadian tuxedos are only for casual days? JUUN.J’s Jung Wook-jun, did the denim-on-denim combo justice, with dramatic versions that wouldn’t look out of place at […]
The big Fall 2026 message: men’s denim is moving in two directions at once. Relaxed, oversized jeans remain important, but cleaner straight-leg and slimmer silhouettes are gaining ground. Dark indigo, vintage blue, black, and earthy colors give the season its character. Men’s denim is no longer dominated by one oversized silhouette. Fall 2026 makes room […]
Pacsun and Formula 1® are heading back to Austin, where racing culture meets Texas style, for the fourth year of their licensing partnership at the FORMULA 1 UNITED STATES GRAND PRIX 2026. This time, Pacsun is giving race-weekend dressing a Western spin with washed denim, metallic details, vintage-inspired graphics, and the return of a fan-favorite […]
For Spring/Summer 2027, KSENIASCHNAIDER changes perspective. Anton Schnaider steps into the role of Creative Director for the first time since co-founding the brand together with Ksenia Schnaider in Kyiv in 2011. The creative conversation of Ksenia and Anton shifts this season as Anton takes the lead, going beyond developing, challenging, and extending Ksenia’s ideas, and […]
Following their debut collection, ROA and Wrangler return for a second collaboration, once again uniting Italian technical design with enduring heritage of American denim. The collection features the Wrangler x ROA Denim Cargo, Denim Hooded Jacket, and Denim 6 Panel Cap. All pieces are available in two Owl colorways: Owl Dark and Owl Light. Inspired […]
Dior Men Spring 2027 is a major runway reference for the return of skinny jeans. But with a deliberately undone, rebellious twist. Yes, Dior belongs firmly in the slim-jean revival camp. But Jonathan Anderson’s take is more eclectic: slim-fitting jeans coexist with distressed finishes, pastel colors, and “juxtaposition” styling. Most of the distressed jeans are […]
Tommy Hilfiger unveiled its Fall 2026 campaign starring Global Brand Ambassador and K-Pop star JANG WONYOUNG. Denim anchors her wardrobe, layered with signature prep styles and worn through with her fresh, youthful perspective. From signature denim silhouettes to classic prep styles, she mixes familiar Tommy icons with her confident, charismatic and optimistic attitude. “TOMMY JEANS […]