Cotte D’Armes – Spring/Summer 2025 Lookbook

sustainable

Cotte D’Armes recently showed their spring/summer 2025 collection in the Ned NoMad Hotel in Chelsea, NYC. We felt it was an outstanding and very “Cotte D’Armes” like collection! Meaning, totally outside-ot-the-box. Not following any fashion trends, but creating their own – as we have come to expect from the brand. And also, most of the […]

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SOKO – A New Level Of Comfort

soko

What actually does make a pair of vintage jeans look so amazingly great? The perfect authentic worn-in wash, absolutely no question. Kind of impossible to achieve factory-wise, right? We’ve all been there, seen it. No matter what, if it’s not really vintage, no matter how hard you try, it just never “really is”! Well, now […]

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GUESS – Clear Out The Old, Make Room For New

sustainable

Guess has partnered with SuperCircle to launch Guess Again, a new recycling initiative aimed at promoting sustainability through textile circularity. This program encourages customers to trade in old clothing—of any brand—for recycling. In exchange, participants receive Guess credit for future purchases. Starting this October, customers can drop off clothes at Guess stores in the U.S. […]

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Mel By RE/DONE – Denim Revival

RE/DONE

Mel Ottenberg and RE/DONE teamed up for sustainable jeans collection and the 80s have never been so trendy and so close. After 10 years of adventure, RE/DONE and its unique recycled pieces are now worn by fashion icons like Hailey Bieber and Bella Hadid. And this fall, another prominent figure in the fashion world is […]

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Kacey Musgraves x Reformation Collaboration

collaboration

Kacey Musgraves launched her second collaboration with Reformation this fall. A continuation of her focus on sustainability and also her personal style. Continuing her first collaboration with the brand in 2023. this new collection blends modern cottage core aesthetics with a nod to her country roots. The 17-piece collection offers a range of earthy tones, […]

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Wrangler x Beyond Retro – Celebrate Vintage!

After a successful first launch in 2022, Wrangler® yesterday announced the launch of the second installment of Wrangler Reborn™ . Which is the brand’s latest collection to celebrate the upcycling of denim. The newest Wrangler Reborn™ sees the brand collaborate with BVH Services’ brand Beyond Retro, for the first time. BVH are one of the largest vintage retailers across Europe. Producing on-trend […]

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Let Us Re-Introduce You to KSENIASCHNAIDER

KSENIASCHNAIDER

KSENIASCHNAIDER is a Kyiv-based brand founded by Ksenia and Anton Schnaider. They have been one of the pioneers in sustainable fashion. Especially through their industrial-level upcycling efforts which include transforming vintage jeans into new creations​. Really exceptional and totally out-of-the-box pieces. So totally your thing if you are aiming for eye-catching and different. Don’t just […]

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Diesel – Behind the Denim Continues

diesel

Diesel’s Behind The Denim Series continues with two more episodes. and just to refresh your memory, you can have a look at the first episode here. Diesel: Behind the Denim is about the journey of a brand that has consistently pushed the boundaries of fashion, especially in the realm of denim. Diesel’s story is one […]

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Linen Denim – What Exactly Is This About?

linen denim fabric

Linen denim – did you also stop and think about what exactly this expression implies? I mean, yes, we know linen clothing. And we definitely know about denim fabrics. We’ve heard about cashmere denim – a super soft and very comfortable fabric, and raw denim, selvedge denim… But linen denim is relatively new. Well, it’s […]

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