Wrangler Bespoke – For Women By Women

Wrangler

 Wrangler®, today launched Bespoke, a new collection of jeans developed by women for women. Created by an all-female design team with a campaign fronted by female Wrangler employees, Wrangler Bespoke introduces a new era in women’s denim design. The collection marks Wrangler’s most ambitious women’s line to date, inspired by in-depth research to address the challenges of finding the perfect […]

Continue Reading

Wrangler – The Collegiate Collection Returns

denim

Wrangler’s Collegiate Collection returns for another season offering gameday apparel essentials for students, alumni and fans to show their school pride.  Wrangler’s third installment of Collegiate Collection delivers undefeated gameday gear. It’s all about providing quality, comfort and style from the tailgate to the stadium all season long. During this monumental time for college football, Wrangler […]

Continue Reading

Wrangler x Beyond Retro – Celebrate Vintage!

After a successful first launch in 2022, Wrangler® yesterday announced the launch of the second installment of Wrangler Reborn™ . Which is the brand’s latest collection to celebrate the upcycling of denim. The newest Wrangler Reborn™ sees the brand collaborate with BVH Services’ brand Beyond Retro, for the first time. BVH are one of the largest vintage retailers across Europe. Producing on-trend […]

Continue Reading

Wrangler – Commitment To Sustainability

 Wrangler is working on a number of new partnerships in a continued strategic effort to keep denim waste out of landfills through systemic circularity practices. The variety of new initiatives all allow Wrangler to do more with less raw material. The brand is proud to further its commitment to sustainability through circularity by partnering with organizations dedicated to […]

Continue Reading

Western Style Denim – Having It’s Moment RN!

In the last few years we’ve noticed that Western style denim was “pushing” consistently – present in almost every preview we attended. And the coming spring and summer seasons are going to be pretty much all about Western styles. Fashion model, Bella Hadid, is one of the celebrities clearly on top of the western trend. […]

Continue Reading

Wrangler® x Buffalo Trace Collaboration

Today we’d like to share with you news about a super collaboration of two iconic brands, Wrangler and Buffalo Trace, united​ by a spirit to live well, enjoy the moment and celebrate the art of coming together. Wrangler® launched a limited line of clothing with Buffalo Trace Bourbon, the flagship whiskey handcrafted at the World’s Most Award-Winning […]

Continue Reading

Wrangler x Barbie – The PINK Collaboration

As it’s the year of Barbie, there’s no better time to share some of the latest pink, western fashion you should be shopping this season. From the latest and ever nostalgic Wrangler x Barbie collection to the carefully crafted, luxury western handbags from Heritage Brand, these products give all the best pink vibes.  The Western Shirt Dress ($89.99) offers […]

Continue Reading

Wrangler x Dallas Cowboys

An exclusive sponsorship of “America’s Team” doubles down on the denim brand’s western ethos and signature catchphrase: Long Live Cowboys™. Long known as the denim brand ‘made by cowboys for cowboys,’ Wrangler® is giving new meaning to that mantra, announcing its new multi-year sponsorship agreement with the Dallas Cowboys.  Prominently activated onsite at AT&T Stadium […]

Continue Reading