Wrangler partnered again with country music star Lainey Wilson. This time it is for Wrangler’s Spring 2026 ad campaign.
This newest collection is focused on Western heritage, boho flair, and definitely bold denim styles. Blending classic Wrangler denim with Lainey’s rock-n-roll meets cowgirl aesthetic.
Yeah, when Wrangler and Wilson team up, you can count on two things: authentic western style and badass feminine flair!
You can check out the key denim looks below:
Embroidered Denim Vest
A Western-inspired sleeveless denim vest with vintage styling and embroidery – perfect for layering over tees or shirts.
Novelty Pull-On Flare Jean
Retro-inspired flare jeans in an indigo wash that nod to both 70s silhouettes and festival style – comfortable and expressive.
Embellished Mae Bootcut Jean
Bootcut jeans with decorative touches and Western flair, a standout piece for spring.
Wide-Leg Jeans
Special collab “Wrangler × Lainey Wilson” wide-leg jeans in a high-rise with a relaxed fit.
To sum it up, the Apring 2026 collection is all about Western roots with a modern and wearable feel. A blend of classic Wrangler craftsmanship with Lainey’s personal style cues.
As mentioned above, key fits lean toward flares, bootcut denim, and wide legs, aligning with ongoing Western and 70s revival trends. And decorative elements (embroidery, stripes, graphics) make them stand-out fashion statements rather than basic blue jeans.
The Wrangler x Lainey Wilson collaboration capsule is now available to buy on the Wrangler website.
