Last year we have featured Adriano Goldschmied partnering with Pioneer Denim to co‑create capsule collections under Daily Blue by AG + Pioneer Denim. You can read more here. The focus of this collaboration is future-minded denim featuring sustainable yarns, low-impact dyes, advanced washes and finishing sourced from technologies by Tonello, Jeanologia, Officina39, Soko, Bluesign, ZDHC, […]
Introducing: INDIGOFERA – Denim Made In Sweden
INDIGOFERA is Swedish denim brand celebrated for its craft, unique fabrics, and vintage-inspired fits. Founded in 2009 by Mats Andersson and Johan Söderlund in Sweden, Indigofera is dedicated to “PRIMA*-quality materials” with a focus on fabric development and craftsmanship. {*Prima is the Swedish word meaning quality} “Every choice in every detail that we construct, is […]
PAIGE – Summer 2025 Lookbook
PAIGE is a premium Los Angeles–based brand launched in 2004 by former fit model Paige Adams‑Geller. The company is built around her passion for precision fit and quality craftsmanship. PAIGE became especially known for their Transcend™ denim – a soft, lightweight, stretchy blend (cotton, rayon, polyester, Spandex). Transcend denim gives us the trendy vintage-look without having […]
Undercover – Spring/Summer 2025 Denim & Leather
We recently featured the amazing collaboration of Undercover x Levi’s. And now check out some very unique Undercover Spring/Summer 2025 denims and leathers, designed by the brand’s creator and founder, Jun Takahashi. This men and women’s collection showcases the brand’s signature fusion of avant-garde aesthetics with utilitarian details. A standout piece from the collection is […]
Introducing: Blue Blanket Jeans
Blue Blanket Jeans is a contemporary ‘old fashioned” Blue Jeans, Jackets and Overall brand.{Note: An amazingly fitting juxtaposition!} “We don’t care about trends, we just try to make the best Jens in the market, using a Japanese and Italian pure indigo raw denim, Italian construction and manufacturing with US details,” states Creative Director Antonio Di […]
Acne Studios S/S 2025 – Women’s Denim Looks
Acne Studios’ Spring/Summer 2025 women’s denim collection reimagines everyday domestic elements through innovative design. The collection features a variety of silhouettes, washes, and textures, blending traditional denim with avant-garde aesthetics. Creative Director Jonny Johansson draws inspiration from household motifs – such as curtains and upholstery – to craft pieces that blur the lines between comfort […]
Chanel Spring/Summer 2025 – Embellished Denim
Chanel’s Spring/Summer 2025 denims give us a little extra. So ok, most of us love our classic stark and simple jeans. But there are definitely times when we crave a little more. Especially during the warmer seasons when we’re no covered in our coats! Chanel’s Spring/Summer 2025 collection present a sophisticated evolution of denim, seamlessly […]
TOTEME’s Summer 2025 New Denim Styles
TOTEME is a Swedish brand founded on the principles of minimalism, long-standing style, and meticulous craftsmanship. The brand was founded in 2014 by Elin Kling and Karl Lindman. Sustainability is the main focus of the brand: “We are committed to establishing TOTEME as a brand that inspires customers and brands to make decisions that benefit, […]
SLVRLAKE – Spring/Summer 2025 Lookbook
SLVRLAKE’s collections are built around premium vintage indigo denim which has a unique open weave construction. The open weave allows the brand to deliver rich authentic looking washes in an incredibly wide variety of shades of true indigo. “We are committed to using the highest quality materials, we are passionate about creating timeless garments that are […]
AMI Paris – S/S 2025 Denim Looks
AMI Paris’ Spring/Summer 2025 collection, envisioned by Alexandre Mattiussi, presents a refined take on denim, blending Parisian elegance with everyday wearability. The collection emphasizes relaxed tailoring and versatile denim pieces that embody the brand’s signature understated sophistication. Key Denim Pieces from AMI Spring/Summer 2025 Straight-Leg Jeans: AMI Paris included straight-leg jeans offering a classic fit, […]