Gabriela Hearst’s first denim line made entirely from recycled cotton – continuing her trailblazing sustainability mission. The collection redefines designer denim, aligning high fashion with the denim industry’s growing commitment to circularity.
This collection marks a shift in high-fashion denim. Luxurious, expressive bootcuts and wide legs, all underpinned by recycled materials, eco-dyeing, and clean production. If you’re after denim with purpose, significance, and elevated design, this is a standout summer capsule.
Retaining the same look, feel, and overall properties as conventional denim, the line features several key styles in five distinct colors: cobalt blue, golden birch, antelope orange, burnt sienna, and white.
All the colors in the line were inspired by a number of pigments given to the Uruguayan designer as a gift by her friend, filmmaker Clara Cullen, that are often used as traditional Spanish house paints.
In addition, the recycled cotton denim collection also features a classic indigo with a medium-wash, named Uruguayan blue after Gabriela’s homeland. The dying process used to dye the collection includes a hand-treatment with an ecological wash that uses significantly less electricity than conventional industrial denim manufacturing and circular, recycled water, which is filtered and reused throughout the dying process.
Key styles in the line include the cropped Ezra bootcut jean, the Rey straight-leg jean, and the Willa long bootcut jean. And there’s an interesting fact: the jeans feature custom wood-inlaid brass buttons at the waist which can be removed for machine-washing.
Granted tho, this line doesn’t come cheap, prices range from $890 to $1,490. You can shop for these jeans online on their website, in Gabriela Hearst stores, as well as at NET-A-PORTER and Neiman Marcus.
