PacSun launched their Rare DNM Edit collection, created in partnership with the Rare Impact Fund. The Rare Impact Fund was founded by Selena Gomez in 2020 as part of her commitment to addressing mental health and self-acceptance.
The Rare Impact Fund is raising $100M to support direct service organizations focused on strengthening mental health services and education for young people across the globe.
The exclusive denim capsule, featuring both men’s and women’s styles, is available in select PacSun stores and online, with 10% of the sales directly supporting the Rare Impact Fund’s mission to expand access to mental health resources for youth.
“Partnering with the Rare Impact Fund has allowed us to emphasize our dedication to meaningful causes, and also provide our customers with a way to support youth mental health,” said Brie Olson, CEO of PacSun.
“The Rare DNM Edit collection is a reflection of this commitment, and proceeds from the collection will contribute directly to expanding national mental health resources.”
For the guys, the the capsule includes brown, black, blue and gray jeans in classic fits and styles with carpenter-inspired details. Low-rise and high-rise baggy jeans are part of the women’s assortment. Jean styles span “no-rip classics” to patchwork and bow embellishments. We love the light wash denim jacket with embossed letters on the back for him.
For her, this limited edition includes top trending high waisted and low waisted super baggy jeans. And we are so going for the studded denim mini skirt!
There is nothing more gratifying than shopping and doing well at the same time! And shopping or not, you can always donate here.
