Tommy Hilfiger unveiled its Fall 2026 campaign starring Global Brand Ambassador and K-Pop star JANG WONYOUNG.
Denim anchors her wardrobe, layered with signature prep styles and worn through with her fresh, youthful perspective. From signature denim silhouettes to classic prep styles, she mixes familiar Tommy icons with her confident, charismatic and optimistic attitude.

“TOMMY JEANS has such a strong sense of Americana, but there’s always room to make it your own,” said JANG WONYOUNG. “From prep tartans to oversized logos and denim-on-denim, I love mixing the style codes in unexpected ways. For me, it’s about balancing the timeless with the new, adding my energy to each look.”


Rooted in New York style, the Fall 2026 collection reimagines American classics, sharpening familiar prep silhouettes through new proportions, rich fabrications and archive-inspired details.
Easing into the season, JANG WONYOUNG pairs a pleated tartan skirt with a logo sweater, glossy puffer jacket and fur-trimmed micro duffle. In another look, she wears a cord mini-skirt with a graphic flag jacket and matching T-Shirt.

The TOMMY JEANS Fall 2026 collection is available on tommy.com, in TOMMY JEANS stores worldwide, and at Macy’s.


